SLS 10RS-1053 REENGROSSED
Page 1 of 3
Coding: Words which are struck through are deletions from existing law;
words in boldface type and underscored are additions.
Regular Session, 2010
SENATE BILL NO. 622
BY SENATOR WALSWORTH
ETHICS. Provides relative to conflict of interest laws. (gov sig)
AN ACT1
To amend and reenact R.S. 42:1123(32), relative to the Code of Governmental Ethics; to2
provide that any advertising agency who has a contract for advertising services with3
an agency is allowed to enter into contracts with any other person who engages in4
a transaction with that agency; and to provide for related matters.5
Be it enacted by the Legislature of Louisiana:6
Section 1. R.S. 42:1123(32) is hereby amended and reenacted to read as follows:7
ยง1123. Exceptions8
This Part shall not preclude:9
* * *10
(32)(a) Any person who advertising agency that has a contract for11
advertising services with the Department of Culture, Recreation and Tourism, the12
Department of Wildlife and Fisheries, the Department of Economic13
Development, the Department of Transportation and Development, or the14
Department of Agriculture and Forestry from entering into contracts with any15
other person who engages in any transaction with the Department of Culture,16
Recreation and Tourism, the Department of Wildlife and Fisheries, the17 SB NO. 622
SLS 10RS-1053 REENGROSSED
Page 2 of 3
Coding: Words which are struck through are deletions from existing law;
words in boldface type and underscored are additions.
Department of Economic Development, the Department of Transportation and1
Development, or the Department of Agriculture and Forestry.2
(b) As used in this Paragraph, "advertising services" means the3
development, production and dissemination of advertisements, public relations4
communications, or other forms of publicity.5
(c) As used in this Paragraph, the term "advertising agency" means a6
corporation, limited liability company, or other juridical person that, as its7
primary business, acts on behalf of clients in connection with some or all of the8
following activities:9
(i) Development and production of advertisements.10
(ii) Placement of advertisements in the media.11
(iii) Planning and conducting advertising and public relations campaigns.12
(iv) Website design and other Internet marketing functions.13
(v) Branding and brand management.14
(vi) Market research.15
* * *16
Section 2. This Act shall become effective upon signature by the governor or, if not17
signed by the governor, upon expiration of the time for bills to become law without signature18
by the governor, as provided in Article III, Section 18 of the Constitution of Louisiana. If19
vetoed by the governor and subsequently approved by the legislature, this Act shall become20
effective on the day following such approval.21
The original instrument was prepared by Alden A. Clement, Jr. The
following digest, which does not constitute a part of the legislative
instrument, was prepared by Dawn Romero Watson.
DIGEST
Walsworth (SB 622)
Present law provides that the Code of Governmental Ethics shall not preclude any person
who has a contract for advertising services with the Department of Culture, Recreation and
Tourism from entering into contracts with any other person who engages in any transaction
with the Department of Culture, Recreation and Tourism.
Proposed law retains present law and adds the departments of Wildlife and Fisheries,
Economic Development, Transportation and Development and Agriculture and Forestry. SB NO. 622
SLS 10RS-1053 REENGROSSED
Page 3 of 3
Coding: Words which are struck through are deletions from existing law;
words in boldface type and underscored are additions.
Proposed law defines "advertising services" as the development, production and
dissemination of advertisements, public relations, communications or other forms of
publicity.
Proposed law defines "advertising agency" as a corporation, limited liability company, or
other juridical person that, as its primary business, acts on behalf of clients in connection
with some or all of the following activities: development and production of advertisements;
placement of advertisements in the media; planning and conducting advertising and public
relations campaigns; website design and other internet marketing functions; branding and
brand management; and market research.
Effective upon signature of the governor or lapse of time for gubernatorial action.
(Amends R.S. 42:1123(32))
Summary of Amendments Adopted by Senate
Senate Floor Amendments to engrossed bill.
1. Changes applicability of exception from a person to an advertising agency.
2. Adds the Department of Transportation and Development to exception.
3. Adds definitions for "advertising services" and "advertising agency".