Utah 2025 Regular Session

Utah Senate Bill SB0042

Introduced
1/21/25  
Refer
1/21/25  
Report Pass
1/23/25  
Engrossed
1/27/25  
Refer
1/29/25  
Report Pass
2/3/25  
Enrolled
2/19/25  

Caption

Consumer Protection Amendments

Impact

If passed, SB 42 would amend existing consumer protection statutes to clarify definitions and enforcement powers. Notably, it would expand the enforcement abilities of the Division of Consumer Protection, including the authority to convene hearings and issue cease-and-desist orders. The bill would also explicitly enable consumers to bring class-action lawsuits based on violations of consumer protection laws, which could streamline access to justice for affected individuals and shift the burden of proof in certain scenarios.

Summary

Senate Bill 42, known as the Consumer Protection Amendments, aims to enhance consumer protection measures by addressing deceptive and unconscionable sales practices. The bill outlines specific actions that constitute violations, grants investigatory authority to the Division of Consumer Protection, and allows for the disgorgement of profits obtained through violations. Courts are tasked with considering certain factors when imposing fines, reinforcing the bill's intent to provide consumers with safeguards against sales malpractices.

Sentiment

The sentiment surrounding SB 42 appears to be generally positive, particularly among consumer advocacy groups which see the updates as necessary reforms. However, there are concerns from business organizations regarding the potential implications for operating procedures, particularly the administrative burden of complying with new regulations. Overall, while consumer advocates support the bill's objectives, some business stakeholders raise caution about the costs associated with increased regulatory oversight.

Contention

A notable point of contention in the discussions revolves around the balancing act between necessary consumer protections and the operational flexibility for businesses. Critics express concerns regarding the vagueness of terms like 'deceptive' and 'unconscionable,' fearing that it may invite litigation or compliance challenges. Additionally, the ability to disgorge profits presents challenges for suppliers who may unintentionally violate the new regulations, raising the issue of whether the bill adequately informs and protects both consumers and businesses from unjust repercussions.

Companion Bills

No companion bills found.

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