Relating to establishing a framework to govern the use of artificial intelligence systems in critical decision-making by private companies and ensure consumer protections; authorizing a civil penalty.
If enacted, SB2966 will amend the Business and Commerce Code by introducing a new chapter that mandates private companies using AI systems for consequential decisions to create and implement a comprehensive framework dedicated to consumer protection. This regulatory measure reflects a proactive approach to address the potential risks associated with AI's capacity to make significant consumer-impacting decisions, thereby contemplating an environment of accountability among businesses adopting these technologies.
Senate Bill 2966 establishes a regulatory framework governing the use of artificial intelligence (AI) systems utilized in critical decision-making processes by private companies. The bill aims to ensure consumer protection with respect to consequential decisions made by AI systems. This legislation recognizes AI's growing influence across various sectors, compelling companies employing such systems to formalize their operational frameworks under guidelines that safeguard consumer interests.
While the bill primarily focuses on protecting consumers from adverse impacts resulting from AI decisions, it also introduces a civil penalty for non-compliance, capped at one dollar. This provision raises discussions about the effectiveness and enforceability of such a nominal penalty in encouraging compliance among private entities. Critics may argue that the penalty is insufficient to deter violations and may fail to promote substantial adherence to the framework, while advocates could counter that it symbolizes an initial step towards structured oversight in a rapidly evolving technological landscape.