SENATE RESOLUTION NO. 738
WHEREAS, The Senate of the State of Texas is pleased to
recognize the Spoetzl Brewery in the town of Shiner on the
occasion of the company's 100th anniversary; and
WHEREAS, Spoetzl Brewery owes its origin to the Germans and
Czechs who immigrated to Texas in the mid-1850s and settled in
Shiner; the immigrants missed the beer of their homelands and
began to brew their own, and in 1909, they formed the Shiner
Brewing Association; and
WHEREAS, The company decided to hire a real brewmaster from
the old countries and found a larger-than-life character, Kosmos
Spoetzl, to serve; Kosmos eventually bought the brewery and gave
it his name, but the name of the beer remained Shiner; and
WHEREAS, Following the death of Kosmos, his daughter,
"Miss Celie," ran the brewery until 1966, when she sold it; the
brewery, which has weathered many ups and downs, went into a
marketing decline until 1989, when it was bought by beer industry
veteran Carlos Alvarez; and
WHEREAS, Mr. Alvarez expanded the company's seasonal beer,
Shiner Bock, into the brewery's flagship brand and marketed the
beer throughout the state and nation; his efforts brought
success, as Spoetzl Brewery has grown to be the fourth-largest
craft brewery in the country and its beer is now available in 40
states; and
WHEREAS, Shiner Bock has achieved iconic status, and other
popular Spoetzl beers include Shiner Blonde, Shiner Light,
Shiner Hefeweizen, and Bohemian Black Lager; the 100th
Anniversary Limited Edition Shiner Commemorator is now
available, and a new summer seasonal is soon to be announced;
now, therefore, be it
RESOLVED, That the Senate of the State of Texas, 81st
Legislature, hereby commend Spoetzl Brewery on its great success
and extend congratulations to all associated with the brewery on
its 100th anniversary; and, be it further
RESOLVED, That a copy of this Resolution be prepared in
honor of Spoetzl Brewery.
Hegar
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President of the Senate
I hereby certify that the
above Resolution was adopted by
the Senate on April 29, 2009.
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Secretary of the Senate
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Member, Texas Senate