| 6 | 4 | | 95th General Assembly A Bill 2 |
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| 7 | 5 | | Regular Session, 2025 HOUSE BILL 1071 3 |
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| 8 | 6 | | 4 |
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| 9 | 7 | | By: Representative R. Scott Richardson 5 |
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| 10 | 8 | | By: Senator J. Bryant 6 |
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| 11 | 9 | | 7 |
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| 12 | 10 | | For An Act To Be Entitled 8 |
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| 13 | 11 | | AN ACT TO AMEND THE FRANK BROYLES PUBLICITY RIGHTS 9 |
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| 14 | 12 | | PROTECTION ACT OF 2016; TO PROVIDE PROTECTIONS FOR AN 10 |
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| 15 | 13 | | INDIVIDUAL WHOSE PHOTOGRAPH, VOICE, OR LIKENESS IS 11 |
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| 16 | 14 | | REPRODUCED THROUGH MEANS OF ARTIFICIAL INTELLIGENCE 12 |
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| 17 | 15 | | AND USED COMMERCIALLY; AND FOR OTHER PURPOSES. 13 |
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| 18 | 16 | | 14 |
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| 19 | 17 | | 15 |
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| 20 | 18 | | Subtitle 16 |
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| 21 | 19 | | TO AMEND THE FRANK BROYLES PUBLICITY 17 |
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| 22 | 20 | | RIGHTS PROTECTION ACT OF 2016; AND TO 18 |
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| 23 | 21 | | PROVIDE PROTECTIONS FOR AN INDIVIDUAL 19 |
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| 24 | 22 | | WHOSE PHOTOGRAPH, VOICE, OR LIKENESS IS 20 |
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| 25 | 23 | | REPRODUCED THROUGH MEANS OF ARTIFICIAL 21 |
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| 26 | 24 | | INTELLIGENCE AND USED COMMERCIALLY. 22 |
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| 27 | 25 | | 23 |
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| 28 | 26 | | BE IT ENACTED BY THE GENERAL ASSEMBLY OF THE STATE OF ARKANSAS: 24 |
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| 29 | 27 | | 25 |
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| 30 | 28 | | SECTION 1. Arkansas Code § 4 -75-1103(3), concerning the definition of 26 |
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| 31 | 29 | | "likeness" under the Frank Broyles Publicity Rights Protection Act of 2016, 27 |
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| 32 | 30 | | is amended to read as follows: 28 |
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| 33 | 31 | | (3) “Likeness” means a reproduction of the image of an individual 29 |
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| 34 | 32 | | by any means other than a photograph , including without limitation generation 30 |
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| 35 | 33 | | through means of artificial intelligence ; 31 |
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| 36 | 34 | | 32 |
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| 37 | 35 | | SECTION 2. Arkansas Code § 4 -75-1103(5), concerning the definition of 33 |
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| 38 | 36 | | "photograph" under the Frank Broyles Publicity Rights Protection Act of 2016, 34 |
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| 39 | 37 | | is amended to read as follows: 35 |
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| 45 | 41 | | individual that readily identifies the individual, whether made by: 1 |
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| 46 | 42 | | photography, videotape, live transmission, or other means 2 |
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| 47 | 43 | | (A) Photography; 3 |
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| 48 | 44 | | (B) Videotape; 4 |
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| 49 | 45 | | (C) Live transmission; 5 |
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| 50 | 46 | | (D) Image, video, or three -dimensional generation through 6 |
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| 51 | 47 | | means of artificial intelligence; or 7 |
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| 52 | 48 | | (E) Other means; and 8 |
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| 53 | 49 | | 9 |
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| 54 | 50 | | SECTION 3. Arkansas Code § 4 -75-1103, concerning definitions under the 10 |
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| 55 | 51 | | Frank Broyles Publicity Rights Protection Act of 2016, is amended to add an 11 |
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| 56 | 52 | | additional subdivision to read as follows: 12 |
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| 57 | 53 | | (7) "Voice" means a sound in a medium that is readily 13 |
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| 58 | 54 | | identifiable and attributable to a particular individual, regardless of 14 |
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| 59 | 55 | | whether the sound contains the actual voice or a simulation of the voice of 15 |
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| 60 | 56 | | the individual, including without limitation a simulation of the voice of the 16 |
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| 61 | 57 | | individual that is generated through means of artificial intelligence. 17 |
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| 62 | 58 | | 18 |
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| 63 | 59 | | SECTION 4. Arkansas Code § 4 -75-1110(a)(1)(F)(i), concerning exempt 19 |
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| 64 | 60 | | use of an individual's photograph or likeness by a service provider of a 20 |
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| 65 | 61 | | system or network under the Frank Broyles Publicity Rights Protection Act of 21 |
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| 66 | 62 | | 2016, is amended to read as follows: 22 |
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| 67 | 63 | | (i) Does not have actual knowledge that a photograph, voice, or 23 |
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| 68 | 64 | | likeness on the system or network is in violation of this subchapter; or 24 |
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| 69 | 65 | | 25 |
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| 70 | | - | SECTION 5. Arkansas Code § 4 -75-1112 is amended to read as follows: 26 |
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| 71 | | - | 4-75-1112. Construction. 27 |
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| 72 | | - | (a) This subchapter: 28 |
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| 73 | | - | (1) Shall be liberally construed to accomplish its intent 29 |
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| 74 | | - | and purposes; and 30 |
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| 75 | | - | (2) Does not render invalid or unenforceable a contract 31 |
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| 76 | | - | or license entered into before or after August 22, 2016, by an individual 32 |
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| 77 | | - | during his or her lifetime by which the individual transferred, assigned, or 33 |
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| 78 | | - | licensed all or part of the right to use his or her name, voice, signature, 34 |
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| 79 | | - | photograph, or likeness. 35 |
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| 80 | | - | (b) The property rights granted by this subchapter are not 36 As Engrossed: S2/11/25 HB1071 |
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| 81 | | - | |
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| 82 | | - | 3 02-11-2025 10:43:41 LJH013 |
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| 83 | | - | |
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| 84 | | - | |
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| 85 | | - | considered intellectual property for purposes of 47 U.S.C. § 230. 1 |
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| 86 | | - | 2 |
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| 87 | | - | /s/R. Scott Richardson 3 |
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| 90 | | - | APPROVED: 2/25/25 6 |
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