CALIFORNIA LEGISLATURE 20252026 REGULAR SESSION Assembly Concurrent Resolution No. 65Introduced by Assembly Member WardApril 10, 2025 Relative to California Tourism Month. LEGISLATIVE COUNSEL'S DIGESTACR 65, as introduced, Ward. California Tourism Month.This measure would proclaim the month of May 2025 as California Tourism Month and would urge the citizens of this great state to support tourism and local businesses by traveling in the state as an act of civic pride. Digest Key Fiscal Committee: NO Bill TextWHEREAS, Tourism has been a consistent driver of Californias economy and workforce; andWHEREAS, A robust travel industry provides significant economic benefits for California, generating more than $156,400,000,000 in visitor spending in 2024, growing by 2.7 percent from 2023; andWHEREAS, Travel has been the foundation of a healthy workforce, serving as one of the largest private-sector employers in California, adding 25,000 new jobs, and supporting a total of 1,165,000 jobs in 2024; andWHEREAS, Spending by travelers benefits all Californians, generating $12,600,000,000 in state and local tax revenue in 2024 to support essential public services and programs; andWHEREAS, Travel and tourism-dependent businesses and organizations, 89 percent of which are small businesses, are responsible for welcoming visitors from all around the world to explore California and all our state has to offer; andWHEREAS, Community sentiment research for 2024 showed a majority of Californians recognize tourisms positive impact on tax revenue generation, job creation, and enhanced quality of life; andWHEREAS, Visit California has collected scientific research on the mental health benefits of play, and now inspires global visitors to embrace California as the ultimate playground; andWHEREAS, Despite global uncertainty, the Golden State remains the most welcoming destination in the country, where all are respected no matter their race, religion, sexuality, gender, physical or mental ability, or beliefs; andWHEREAS, Californias strength lies in its diversity, and the state is committed to building a more inclusive and unified travel community for its residents and visitors alike; andWHEREAS, The Legislature in 2016 declared every May as California Tourism Month to celebrate the positive economic impact of tourism in California; now, therefore, be itResolved by the Assembly of the State of California, the Senate thereof concurring, That the month of May 2025 shall be reaffirmed as California Tourism Month and the Legislature urges the citizens of this great state to support tourism and local businesses by traveling in the state as an act of civic pride; and be it furtherResolved, That the Chief Clerk of the Assembly transmit copies of this resolution to the author for appropriate distribution.
CALIFORNIA LEGISLATURE 20252026 REGULAR SESSION Assembly Concurrent Resolution No. 65Introduced by Assembly Member WardApril 10, 2025 Relative to California Tourism Month. LEGISLATIVE COUNSEL'S DIGESTACR 65, as introduced, Ward. California Tourism Month.This measure would proclaim the month of May 2025 as California Tourism Month and would urge the citizens of this great state to support tourism and local businesses by traveling in the state as an act of civic pride. Digest Key Fiscal Committee: NO
CALIFORNIA LEGISLATURE 20252026 REGULAR SESSION
Assembly Concurrent Resolution
No. 65
Introduced by Assembly Member WardApril 10, 2025
Introduced by Assembly Member Ward
April 10, 2025
Relative to California Tourism Month.
LEGISLATIVE COUNSEL'S DIGEST
## LEGISLATIVE COUNSEL'S DIGEST
ACR 65, as introduced, Ward. California Tourism Month.
This measure would proclaim the month of May 2025 as California Tourism Month and would urge the citizens of this great state to support tourism and local businesses by traveling in the state as an act of civic pride.
This measure would proclaim the month of May 2025 as California Tourism Month and would urge the citizens of this great state to support tourism and local businesses by traveling in the state as an act of civic pride.
## Digest Key
## Bill Text
WHEREAS, Tourism has been a consistent driver of Californias economy and workforce; and
WHEREAS, A robust travel industry provides significant economic benefits for California, generating more than $156,400,000,000 in visitor spending in 2024, growing by 2.7 percent from 2023; and
WHEREAS, Travel has been the foundation of a healthy workforce, serving as one of the largest private-sector employers in California, adding 25,000 new jobs, and supporting a total of 1,165,000 jobs in 2024; and
WHEREAS, Spending by travelers benefits all Californians, generating $12,600,000,000 in state and local tax revenue in 2024 to support essential public services and programs; and
WHEREAS, Travel and tourism-dependent businesses and organizations, 89 percent of which are small businesses, are responsible for welcoming visitors from all around the world to explore California and all our state has to offer; and
WHEREAS, Community sentiment research for 2024 showed a majority of Californians recognize tourisms positive impact on tax revenue generation, job creation, and enhanced quality of life; and
WHEREAS, Visit California has collected scientific research on the mental health benefits of play, and now inspires global visitors to embrace California as the ultimate playground; and
WHEREAS, Despite global uncertainty, the Golden State remains the most welcoming destination in the country, where all are respected no matter their race, religion, sexuality, gender, physical or mental ability, or beliefs; and
WHEREAS, Californias strength lies in its diversity, and the state is committed to building a more inclusive and unified travel community for its residents and visitors alike; and
WHEREAS, The Legislature in 2016 declared every May as California Tourism Month to celebrate the positive economic impact of tourism in California; now, therefore, be it
Resolved by the Assembly of the State of California, the Senate thereof concurring, That the month of May 2025 shall be reaffirmed as California Tourism Month and the Legislature urges the citizens of this great state to support tourism and local businesses by traveling in the state as an act of civic pride; and be it further
Resolved, That the Chief Clerk of the Assembly transmit copies of this resolution to the author for appropriate distribution.