California 2025-2026 Regular Session

California Senate Bill SB378

Introduced
2/13/25  
Refer
2/26/25  
Refer
3/26/25  
Report Pass
4/30/25  
Refer
5/1/25  
Report Pass
4/30/25  
Report Pass
5/23/25  
Refer
5/1/25  
Report Pass
5/23/25  
Engrossed
6/3/25  
Refer
6/9/25  
Engrossed
6/3/25  
Refer
6/9/25  
Report Pass
7/1/25  
Refer
7/1/25  
Report Pass
7/9/25  
Refer
7/9/25  
Refer
7/9/25  
Report Pass
7/16/25  

Caption

Online marketplaces: illicit cannabis: reporting and liability.

Impact

If enacted, SB 378 will amend the Business and Professions Code to require online cannabis marketplaces to disclose in their terms of service whether they allow advertisements from unlicensed cannabis sellers and how they verify seller licenses. This legislation is viewed as a necessary step to combat the growing black market for cannabis, which poses risks to public health, especially for children, and undermines legal cannabis vendors. Moreover, the bill imposes strict liability on online platforms for facilitating transactions with unlicensed sellers, significantly altering the legal framework governing online cannabis sales in California.

Summary

Senate Bill 378, introduced by Senator Wiener, addresses the issue of illicit cannabis sales by imposing strict regulations on online marketplaces that advertise cannabis products. The bill seeks to ensure that consumers are protected from unlicensed sellers and illegal cannabis products, requiring these platforms to verify seller licenses and to clearly warn users about unlicensed offerings. It aims to create a safer commercial environment for cannabis products in California, primarily in response to concerns raised by local governments and health officials about the dangerous implications of unregulated cannabis sales.

Sentiment

The sentiment around SB 378 is largely positive among supporters who believe it is essential to protect public health and safety. Advocates see it as a crucial mechanism to combat the illicit cannabis market that harms established legal sellers and exposes consumers to unregulated products. However, there are concerns among some stakeholders about potential overreach and the implications for legitimate online cannabis businesses if they are burdened with stringent liability regulations.

Contention

Notable points of contention within the discussions around SB 378 include concerns from online cannabis marketplaces about the feasibility of enforcing strict liability for violations related to unlicensed sellers. Some argue that the bill could inadvertently inhibit legitimate businesses by imposing severe penalties. Additionally, there is debate about how effectively the bill can distinguish between licensed and unlicensed vendors, particularly given the complexity of online advertising and consumer behavior in the cannabis market.

Companion Bills

No companion bills found.

Previously Filed As

CA SB1144

Marketplaces: online marketplaces.

CA AB2223

Cannabis: industrial hemp.

CA AB420

Cannabis: industrial hemp.

CA AB1207

Cannabis: labeling and advertising.

CA SB1498

Cannabis and industrial hemp: advertising: civil action.

CA AB471

Cannabis catering.

CA SB1064

Cannabis: operator and separate premises license types: excessive concentration of licenses.

CA AB1336

Nonfungible token marketplaces.

CA AB374

Cannabis: retail preparation, sale, and consumption of noncannabis food and beverage products.

CA AB1775

Cannabis: retail preparation, sale, and consumption of noncannabis food and beverage products.

Similar Bills

VA SB1455

Online marketplace; establishes requirements for high-volume third-party sellers.

CA SB1144

Marketplaces: online marketplaces.

VA SB341

Consumer protection; online marketplace, high-volume third-party sellers.

WV HB2908

Relating to disclosure of information by online marketplaces to inform consumers

WV HB2949

Relating to disclosure of information by online marketplaces to inform consumers

NH SB355

Requiring online marketplaces to disclose certain information to consumers.

CA AB1790

Marketplaces: marketplace sellers.

CA AB147

Use taxes: collection: retailer engaged in business in this state: marketplace facilitators.