LCO No. 110 1 of 1 General Assembly Proposed Bill No. 436 January Session, 2025 LCO No. 110 Referred to Committee on GENERAL LAW Introduced by: SEN. ANWAR, 3rd Dist. AN ACT CONCERNING COST TRANSPARENCY IN LEGEND DRUG ADVERTISEMENTS. Be it enacted by the Senate and House of Representatives in General Assembly convened: That the general statutes be amended to require that each legend 1 drug advertisement, including, but not limited to, each direct-to-2 consumer legend drug advertisement and each legend drug 3 advertisement that is directed to health care providers, disclose the 4 portion of the legend drug cost that is attributable to the advertising 5 campaign. 6 Statement of Purpose: To promote transparency in legend drug costs, informed consumer decision-making and pharmaceutical manufacturer accountability.