55 | 55 | | (d) "Generative artificial intelligence tool" means a 30 |
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56 | 56 | | product or feature that provides the outputs from a generative 31 |
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57 | 57 | | artificial intelligence model to e nd users. 32 |
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58 | 58 | | (e) "Provenance application tool" means a tool or online 33 |
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59 | 59 | | service that allows users to apply provenance data. 34 |
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60 | 60 | | (f) "Provenance data" means information about the origin 35 |
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61 | 61 | | of digital content and the history of modifications to such 36 |
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62 | 62 | | content in a format that is compliant with widely adopted 37 |
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63 | 63 | | guidelines or specifications promulgated by an established 38 |
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64 | 64 | | standard-setting body. Provenance data must indicate whether 39 |
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65 | 65 | | some or all of the content is synthetic content. If there is 40 |
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66 | 66 | | synthetic content, the provenance data must identify the name of 41 |
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67 | | - | the generative artificial intelligence developer whose 42 |
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68 | | - | generative artificial intelligence tool generated the synthetic 43 |
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69 | | - | data. Provenance data shall not include any personally 44 |
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70 | | - | identifying information or unique device, system, or service 45 |
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71 | | - | information that is reasonably capable of being associated with 46 |
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72 | | - | a particular user, unless directed by the user. 47 |
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| 67 | + | the generative artificial intelligence provider whose generative 42 |
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| 68 | + | artificial intelligence tool generated the synthetic data. 43 |
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| 69 | + | Provenance data shall not include any personally identifying 44 |
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| 70 | + | information, unique device, system, or service information that 45 |
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| 71 | + | is reasonably capable of being associated with a particular 46 |
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| 72 | + | user, unless directed by the user. 47 |
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99 | | - | information or content that is preselected by the provider, and 62 |
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100 | | - | for which any chat, comments, or interactive functionality is 63 |
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101 | | - | incidental to, directly related to, or dependent on the 64 |
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102 | | - | provision of the content; or 65 |
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103 | | - | 3. An online service, application, or website that is used 66 |
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104 | | - | for providing or obtaining technical support. 67 |
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105 | | - | (i) "Synthetic content" means any visual content that has 68 |
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106 | | - | been produced or modified by a generative artificial 69 |
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107 | | - | intelligence tool. 70 |
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108 | | - | (2) A generative artificial intelligence developer shall: 71 |
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109 | | - | (a) Make available a provenance application tool that 72 |
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110 | | - | enables the user to apply provenance data, either directly or 73 |
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111 | | - | through the use of third -party technology, to content that has 74 |
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112 | | - | been generated or modified to include synthetic content when 75 |
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| 99 | + | information or content that is not user generated or uploaded 62 |
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| 100 | + | but is preselected by the provider, and for which any chat, 63 |
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| 101 | + | comments, or interactiv e functionality is incidental to, 64 |
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| 102 | + | directly related to, or dependent on the provision of the 65 |
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| 103 | + | content. 66 |
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| 104 | + | (i) "Synthetic content" means any visual or audio content 67 |
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| 105 | + | that has been produced or modified by a generative artificial 68 |
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| 106 | + | intelligence tool. 69 |
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| 107 | + | (2) A generative artificial intelligence provider shall: 70 |
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| 108 | + | (a) Make available a provenance application tool that 71 |
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| 109 | + | enables the user to apply provenance data, either directly or 72 |
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| 110 | + | through the use of third -party technology, to content that has 73 |
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| 111 | + | been generated or modifi ed to include synthetic content; or 74 |
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| 112 | + | (b) Apply provenance data, either directly or through the 75 |
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125 | | - | such content is generated or modified using the developer's 76 |
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126 | | - | generative artificial intelligence tool; or 77 |
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127 | | - | (b) Apply provenance data, in a manner that is technically 78 |
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128 | | - | feasible and reasonable, given the accepted state of the art, as 79 |
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129 | | - | reflected in commonly used industry standards, either directly 80 |
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130 | | - | or through the use of third -party technology, to content that 81 |
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131 | | - | has been generated or modified to include synthetic content. 82 |
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132 | | - | (3) A generative artificial intelligence developer subject 83 |
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133 | | - | to the requirements of subsection (2) shall also make available 84 |
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134 | | - | to the public for free, either directly or through the use of 85 |
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135 | | - | third-party technology, a provenance reader. 86 |
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136 | | - | (4) A social media platform must retain all available 87 |
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137 | | - | provenance data of content uploaded to or posted on such 88 |
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138 | | - | platform, and make available to the users of the platform such 89 |
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139 | | - | provenance data in a readable format directly or through a 90 |
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140 | | - | conspicuous indicator that allows a user to access the 91 |
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141 | | - | provenance data or both. This requirement does not apply in 92 |
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142 | | - | cases of the user's removal of provenance data. 93 |
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143 | | - | (5) A violation of this section constitutes an unfair or 94 |
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144 | | - | deceptive act or practice as specified in s. 501.204 and shall 95 |
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145 | | - | be exclusively enforce d in a civil action by the Attorney 96 |
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146 | | - | General. The Department of Legal Affairs must notify the 97 |
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147 | | - | generative artificial intelligence developer or the social media 98 |
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148 | | - | platform of any suspected violation and allow the developer or 99 |
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149 | | - | platform 30 calendar days to cure t he alleged violation before 100 |
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150 | | - | |
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151 | | - | CS/CS/CS/HB 369 2025 |
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152 | | - | |
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153 | | - | |
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154 | | - | |
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155 | | - | CODING: Words stricken are deletions; words underlined are additions. |
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156 | | - | hb369-03-c3 |
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157 | | - | Page 5 of 5 |
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158 | | - | F L O R I D A H O U S E O F R E P R E S E N T A T I V E S |
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159 | | - | |
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160 | | - | |
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161 | | - | |
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162 | | - | initiating enforcement action. This section does not create a 101 |
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163 | | - | private right of action. 102 |
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164 | | - | (6) This section does not apply to any product, service, 103 |
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165 | | - | website, or application that exclusively provides video game 104 |
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166 | | - | experiences. 105 |
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167 | | - | Section 2. This act shall take effect July 1, 2026. 106 |
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| 125 | + | use of third-party technology, to content that has been 76 |
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| 126 | + | generated or modified to include synthetic content. 77 |
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| 127 | + | (3) A generative artificial intelligence provider subject 78 |
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| 128 | + | to the requirements of subsection (2) shall also make available 79 |
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| 129 | + | to the public for free, either directly or through the use of 80 |
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| 130 | + | third-party technology, a provenance reader. 81 |
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| 131 | + | (4) A social media platform must retain all available 82 |
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| 132 | + | provenance data of co ntent uploaded to or posted on such 83 |
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| 133 | + | platform, and make available to the users of the platform such 84 |
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| 134 | + | provenance data in a readable format directly or through a 85 |
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| 135 | + | conspicuous indicator that allows a user to access the 86 |
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| 136 | + | provenance data or both. This requirement d oes not apply in 87 |
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| 137 | + | cases of the user's removal of provenance data. 88 |
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| 138 | + | (5) A violation of this section constitutes an unfair or 89 |
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| 139 | + | deceptive act or practice as specified in s. 501.204 and shall 90 |
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| 140 | + | be exclusively enforced in a civil action by the Attorney 91 |
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| 141 | + | General. The Department of Legal Affairs must notify the 92 |
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| 142 | + | generative artificial intelligence provider or the social media 93 |
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| 143 | + | platform of any suspected violation and allow the provider or 94 |
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| 144 | + | platform 30 calendar days to cure the alleged violation before 95 |
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| 145 | + | initiating enforcemen t action. This section does not create a 96 |
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| 146 | + | private right of action. 97 |
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| 147 | + | Section 2. This act shall take effect July 1, 2026. 98 |
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