Provides relative to outdoor advertising
The implementation of HB1023 would create a structured process for sign owners to maintain and modify existing signs that may not meet the latest standards. By enabling the resetting of conforming out-of-standard signs, the bill opens pathways for sign owners to adapt to changing local contexts without losing their existing signage. However, it also places a strong emphasis on obtaining necessary local approvals, which may enhance local governance in advertising matters. This could lead to a variances in how the law is applied across different jurisdictions throughout the state, depending on local regulations regarding outdoor signs.
House Bill 1023 introduces new regulations regarding outdoor advertising in Louisiana, specifically targeting the handling of 'conforming out-of-standard signs'. These signs, which do not fully meet current statutory standards but comply with federal agreements, can be reset and illuminated under certain conditions. The bill outlines definitions for these signs and establishes procedures for their reset, tying local approval and landowner consent to the execution of reset agreements. This legislative change aims to streamline the management of outdoor advertising while also ensuring compliance with both state and federal laws.
The sentiment surrounding HB1023 appears to be largely positive among those in the advertising sector and local business owners. Proponents argue that the bill provides much-needed clarity and flexibility in sign regulation, which could benefit businesses that rely on outdoor advertising for visibility. However, there may be concerns among certain community groups who fear that the regulations could lead to an increase in outdoor distractions or visual clutter, depending on how local authorities choose to administer the permissions and approvals required under the bill.
Notable contention around HB1023 involves its implications for local control. While the bill seeks to ease regulations for businesses, it requires local governments to engage in the approval process for certain advertising changes. Critics of the bill may argue that this dual requirement could result in inconsistent applications of the law, potentially complicating matters for sign owners. Additionally, any failure to execute reset agreements within a specified time frame could lead to expropriation procedures, raising concerns about property rights and the financial impact on small business owners.