Utah 2023 Regular Session

Utah Senate Bill SB0139

Introduced
1/26/23  
Refer
1/26/23  
Report Pass
3/1/23  

Caption

Motor Vehicle Consumer Data Protection

Impact

The enactment of SB0139 could notably alter existing state laws related to consumer data and franchise operations. By establishing clear guidelines for how protected dealer data can be accessed and utilized, the bill seeks to enhance consumer trust and ensure that personal and financial information is adequately safeguarded. The bill specifically prevents franchisors from accessing or demanding dealer data without explicit consent from franchisees, thus fortifying the autonomy of franchise networks in managing their data-related processes.

Summary

SB0139, titled the 'Motor Vehicle Consumer Data Protection' bill, aims to establish comprehensive protections for consumer data managed by motor vehicle franchises. It outlines specific provisions concerning the storage, sharing, and access of motor vehicle consumer data, thereby defining the roles and responsibilities of franchisors and franchisees regarding such data. This legislation originates from the need to address ongoing concerns related to data privacy and security in the automotive sector, particularly amid rising incidents of cyber threats targeting dealer data systems.

Contention

While the bill is expected to provide enhanced data protection and more robust guidelines for franchise data management, there may be points of contention regarding the balance of power between franchisors and franchisees. Some stakeholders could argue that the restrictions on data access and sharing might impose operational challenges for franchisors who rely on such data for marketing and operational decisions. Thus, a debate may emerge concerning the level of consent that should be required for data sharing and the implications for effective data management in a competitive market.

Companion Bills

No companion bills found.

Previously Filed As

UT SB0215

Motor Vehicle Consumer Data Protection

UT SB81

Motor Vehicle Franchise Practices; protection of consumer data in motor vehicle sales; provide

UT HB1193

Consumer Protection - Motor Vehicles - Right to Repair

UT HB843

Consumer Protection - Motor Vehicles - Right to Repair

UT HB1236

Protections for motor vehicle dealers.

UT SB398

Enacts provisions relating to motor vehicles

UT SB411

Generally Revise Motor Vehicle Laws

UT SB306

Modify the Motor Vehicle Sales Law re: recreational vehicles

UT HB799

Relating to Motor Vehicles

UT SB1026

Consumer Data Protection Act; protections for children.

Similar Bills

UT SB0215

Motor Vehicle Consumer Data Protection

UT HB0516

Automobile Franchise Amendments

UT SB0090

Automobile Franchise Amendments

MO SB1358

Modifies provisions relating to vehicle dealers

NJ A1288

Revises law concerning the rights and responsibilities of motor vehicle franchisees and franchisors.

NJ A2752

Revises law concerning the rights and responsibilities of motor vehicle franchisees and franchisors.

NJ S3165

Concerns hospitality franchise agreements.

NJ S2336

Concerns hospitality franchise agreements.