New York 2025-2026 Regular Session

New York Senate Bill S06954

Introduced
3/27/25  
Refer
3/27/25  
Engrossed
6/12/25  

Caption

Requires synthetic content creations system providers to include provenance data on synthetic content produced or modified by a synthetic content creations system that such provider makes available.

Impact

The act will significantly impact state laws by establishing a standardized requirement for synthetic content creation systems. It defines 'provenance data' to include details about the origin, creation, and any modifications made to digital content. Moreover, it stipulates that all state-produced audio, images, and videos must also include provenance data, ensuring a consistent approach to digital content management across different platforms and media. This law aims to create a safer environment online, particularly as artificial intelligence technology progresses and synthetic media becomes more complex and pervasive.

Summary

Bill S06954, commonly referred to as the 'Stop Deepfakes Act', introduces amendments to the general business law in New York. The bill mandates that synthetic content creation system providers must embed provenance data on any digital content produced or modified by their systems. The legislation seeks to improve transparency regarding the origin and modification history of synthetic digital content, which is increasingly becoming prevalent in the digital landscape. By doing so, the bill aims to protect users from disinformation and misuse of synthetic media, commonly seen in deepfakes.

Contention

The discussion surrounding S06954 reflects a divide between supporters who believe it is vital for protecting against the ethical implications of synthetic media and opponents who express concerns about potential overreach and implementation challenges. Critics argue that requiring provenance data could place a disproportionate burden on creators and restrict innovation in digital content creation. There are also apprehensions about how this legislation may affect free speech and artistic expression, as the regulation of synthetic content could lead to censorship or limitations on the use of advanced digital tools.

Companion Bills

NY A06540

Same As Requires synthetic content creations system providers to include provenance data on synthetic content produced or modified by a synthetic content creations system that such provider makes available.

Previously Filed As

NY S00595

Criminalizes the sale, use and possession of synthetic drugs; provides various definitions for types of synthetic drugs.

NY A00197

Relates to synthetic cannabinoids, synthetic cannabinoid analog and substituted cathinones; prohibits the production and sale thereof.

NY S06638

Enacts the "political artificial intelligence disclaimer (PAID) act"; requires political communications that use synthetic media to disclose that they were created with the assistance of artificial intelligence; requires committees that use synthetic media to maintain records of such usage.

NY A07106

Enacts the "political artificial intelligence disclaimer (PAID) act"; requires political communications that use synthetic media to disclose that they were created with the assistance of artificial intelligence; requires committees that use synthetic media to maintain records of such usage.

NY S04693

Provides for a public health study by the department of health on the installation of crumb rubber in synthetic turf.

NY A06206

Provides for a public health study by the department of health on the installation of crumb rubber in synthetic turf.

NY A10095

Establishes minimum protocol requirements for gene synthesis providers and manufacturers of gene synthesis equipment; requires such providers and manufacturers to operate in accordance with international gene synthesis consortium protocols.

NY A06790

Prohibits the creation and dissemination of synthetic media within sixty days of an election with intent to unduly influence the outcome of an election; makes such act a class E felony.

NY S08400

Prohibits the creation and dissemination of synthetic media within sixty days of an election with intent to unduly influence the outcome of an election; makes such act a class E felony.

NY S07239

Establishes a moratorium on the installation of synthetic turf pending a comprehensive environmental and public health study; relates to environmental impact assessments of the use of synthetic turf; provides for the repeal of certain provisions upon expiration thereof.

Similar Bills

MN SF3496

Compensation for minors appearing in internet content creation provision

MN HF3488

Minors appearing in Internet content creation provided compensation.

AR HB1975

To Create The Child Content Creation Protection Act.

CA AB2376

Office of Small Business Advocate: one-stop capital shop online platform.

OK HB1016

Labor; compensation for minors; Internet content; records; trust account; civil action; effective date.

MO SB756

Creates provisions relating to regulation of online content involving minors

VA SB840

Child labor; child engaged in the work of content creation, trust account.

VA SB998

Child labor; child engaged in the work of content creation, trust account.