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2 | 2 | | SENATE DOCKET, NO. 2536 FILED ON: 1/17/2025 |
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3 | 3 | | SENATE . . . . . . . . . . . . . . No. 1571 |
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4 | 4 | | The Commonwealth of Massachusetts |
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5 | 5 | | _________________ |
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6 | 6 | | PRESENTED BY: |
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7 | 7 | | Jason M. Lewis |
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8 | 8 | | _________________ |
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9 | 9 | | To the Honorable Senate and House of Representatives of the Commonwealth of Massachusetts in General |
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10 | 10 | | Court assembled: |
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11 | 11 | | The undersigned legislators and/or citizens respectfully petition for the adoption of the accompanying bill: |
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12 | 12 | | An Act for healthy kids, healthy futures. |
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13 | 13 | | _______________ |
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14 | 14 | | PETITION OF: |
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15 | 15 | | NAME:DISTRICT/ADDRESS :Jason M. LewisFifth MiddlesexJoanne M. ComerfordHampshire, Franklin and Worcester2/3/2025 1 of 11 |
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16 | 16 | | SENATE DOCKET, NO. 2536 FILED ON: 1/17/2025 |
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17 | 17 | | SENATE . . . . . . . . . . . . . . No. 1571 |
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18 | 18 | | By Mr. Lewis, a petition (accompanied by bill, Senate, No. 1571) of Jason M. Lewis and Joanne |
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19 | 19 | | M. Comerford for legislation to prohibit the marketing of sugary drinks in schools. Public |
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20 | 20 | | Health. |
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21 | 21 | | [SIMILAR MATTER FILED IN PREVIOUS SESSION |
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22 | 22 | | SEE SENATE, NO. 1396 OF 2023-2024.] |
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23 | 23 | | The Commonwealth of Massachusetts |
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24 | 24 | | _______________ |
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25 | 25 | | In the One Hundred and Ninety-Fourth General Court |
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26 | 26 | | (2025-2026) |
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27 | 27 | | _______________ |
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28 | 28 | | An Act for healthy kids, healthy futures. |
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29 | 29 | | Be it enacted by the Senate and House of Representatives in General Court assembled, and by the authority |
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30 | 30 | | of the same, as follows: |
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31 | 31 | | 1 SECTION 1. Chapter 71 of the General Laws, as appearing in the 2022 Official Edition, |
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32 | 32 | | 2is hereby amended by inserting after section 99 the following section:- |
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33 | 33 | | 3 Section 100. |
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34 | 34 | | 4 (a) For the purposes of this section, the following words shall have the following |
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35 | 35 | | 5meanings: |
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36 | 36 | | 6 (1) “Advertising”, an oral, written or graphic statement or representation, including a |
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37 | 37 | | 7company logo or trademark, made for the purpose of promoting the use or sale of a product by |
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38 | 38 | | 8the producer, manufacturer, distributor, seller or any other entity with a commercial interest in |
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39 | 39 | | 9the product. 2 of 11 |
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40 | 40 | | 10 (2) “Brand”, a corporate or product name, a business image or a mark, regardless of |
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41 | 41 | | 11whether it may legally qualify as a trademark used by a seller or manufacturer to identify goods |
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42 | 42 | | 12or services and to distinguish them from competitors’ goods. |
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43 | 43 | | 13 (3) “Non-compliant beverage”, a beverage that does not meet the minimum nutrition |
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44 | 44 | | 14standards for foods sold or served under school meal programs as set forth by the United States |
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45 | 45 | | 15Department of Agriculture under the Healthy, Hunger-Free Kids Act of 2010 and federal |
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46 | 46 | | 16regulations implementing the Act [42 U.S.C. section 1779(b)]. |
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47 | 47 | | 17 (4) “Non-compliant beverage brand”, a beverage brand that manufactures, sells or |
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48 | 48 | | 18distributes a non-compliant beverage under its corporate brand name, or any of it’s subsidiaries |
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49 | 49 | | 19or affiliated corporations. |
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50 | 50 | | 20 (b) Except as provided in subsection (c), the department of education shall prohibit at any |
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51 | 51 | | 21school within the commonwealth: |
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52 | 52 | | 22 (1) Advertising of any non-compliant beverage or of any non-compliant beverage brand. |
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53 | 53 | | 23Advertising of a non-compliant beverage or non-compliant beverage brand shall be prohibited on |
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54 | 54 | | 24any property or facility owned or leased by the school district or school and used at any time for |
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55 | 55 | | 25school-related activities, including, but not limited to, school buildings, athletic fields, facilities, |
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56 | 56 | | 26signs, scoreboards, or parking lots, or any school buses or other vehicles, equipment, vending |
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57 | 57 | | 27machines, uniforms, educational material or supplies. |
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58 | 58 | | 28 (2) Participation in an incentive program that rewards children with free or discounted |
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59 | 59 | | 29non-compliant beverages when they reach certain academic goals. 3 of 11 |
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60 | 60 | | 30 (3) Participation in an incentive program that provides funds to schools in exchange for |
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61 | 61 | | 31consumer purchases of non-compliant beverages. |
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62 | 62 | | 32 (c) The restrictions on advertising in subsection (b) shall not apply to: |
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63 | 63 | | 33 (1) Advertising on broadcast, digital, or print media, unless the media are produced or |
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64 | 64 | | 34controlled by the local education agency, school, faculty, or its students; |
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65 | 65 | | 35 (2) Advertising on clothing with brand images worn on school grounds; |
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66 | 66 | | 36 (3) Advertising contained on product packaging; or |
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67 | 67 | | 37 (4) Advertising at infrequent events held outside of normal school hours for primary |
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68 | 68 | | 38purpose of fundraising. |
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69 | 69 | | 39 SECTION 2. Chapter 94 of the General Laws is hereby amended by inserting after |
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70 | 70 | | 40section 329 the following section:- Section 330. |
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71 | 71 | | 41 (a) For the purposes of this section, the following words shall have the following |
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72 | 72 | | 42meanings: |
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73 | 73 | | 43 (1) “Chain restaurant”, a restaurant or similar retail food establishment that is part of a |
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74 | 74 | | 44chain with 20 or more locations doing business under the same name and offering for sale |
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75 | 75 | | 45substantially the same menu items. |
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76 | 76 | | 46 (2) “Chain menu developer”, the person that owns and licenses the brand name under |
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77 | 77 | | 47which the covered establishment does business, or any other person responsible for determining |
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78 | 78 | | 48the formula or recipe for items displayed on the menu of a covered establishment. 4 of 11 |
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79 | 79 | | 49 (3) “Daily Value”, the daily reference value established by the U.S. Food and Drug |
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80 | 80 | | 50Administration based on the reference caloric intake of 2,000 calories per day. |
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81 | 81 | | 51 (4) “Food Tag”, a written or printed description of food or beverages |
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82 | 82 | | 52 (5) "Menu or menu board", the primary writing of a chain restaurant from which a |
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83 | 83 | | 53customer makes an order selection, including, but not limited to, breakfast, lunch, and dinner |
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84 | 84 | | 54menus; dessert menus; beverage menus; children's menus; other specialty menus; electronic |
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85 | 85 | | 55menus; and menus on the internet. Menus on the internet include, but are not limited to, menus |
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86 | 86 | | 56on chain restaurant websites and on third-party platforms when chain restaurants post and control |
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87 | 87 | | 57their own menus. |
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88 | 88 | | 58 (6) “Self-serve dispensing point”, the location at which a customer may access food or |
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89 | 89 | | 59beverages without the assistance of a staff member, including self-serve fountain beverage |
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90 | 90 | | 60machines. |
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91 | 91 | | 61 (7) "Standard menu item", a food or beverage item, including multiple items priced |
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92 | 92 | | 62together, that is listed on a menu or menu board. It shall not include temporary menu items |
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93 | 93 | | 63appearing on the menu for less than 60 days per calendar year. |
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94 | 94 | | 64 (8) “Third-party platform”, a website, web application or other web-based platform from |
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95 | 95 | | 65which consumers can access a chain restaurant’s menu. |
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96 | 96 | | 66 (b) The department of public health shall promulgate regulations designating an icon with |
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97 | 97 | | 67accompanying text that shall be displayed adjacent to the name of any standard menu item that |
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98 | 98 | | 68may exceed the daily value for added sugars: 5 of 11 |
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99 | 99 | | 69 (1) The added sugars warning icon and accompanying text identified under subsection |
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100 | 100 | | 70(b), which shall appear: |
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101 | 101 | | 71 (i) next to or directly under each standard menu item that exceeds the daily value for |
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102 | 102 | | 72added sugars and at a height no smaller than the largest letter in the name of the item; and |
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103 | 103 | | 73 (ii) prominently and conspicuously immediately adjacent to each self-serve dispensing |
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104 | 104 | | 74point. |
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105 | 105 | | 75 (2) The following factual statement explaining the warning: "[insert icon and |
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106 | 106 | | 76accompanying text]: this item may exceed the total daily recommended limit for added sugars |
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107 | 107 | | 77based on a 2,000 calorie diet." |
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108 | 108 | | 78 (c) For menus allowing customization through interactivity, including interactive |
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109 | 109 | | 79electronic menus, chain restaurants may instead of displaying a static added sugars warning icon |
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110 | 110 | | 80and factual statement, display such icon and statement dynamically, so long as each appears |
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111 | 111 | | 81prominently and conspicuously when a consumer makes a choice that would cause the added |
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112 | 112 | | 82sugars content of a standard menu item to exceed the daily value, and disappears when a |
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113 | 113 | | 83consumer makes a choice that would cause the added sugars content of a standard menu item to |
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114 | 114 | | 84be below the daily value. |
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115 | 115 | | 85 (d) Any chain restaurant that violates the provisions of this section for every 6 months |
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116 | 116 | | 86shall be subject to a civil penalty of not more than $250 per day for each location not in |
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117 | 117 | | 87compliance. 6 of 11 |
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118 | 118 | | 88 (e) The department of public health shall publish a guidance explaining the added sugars |
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119 | 119 | | 89warning icon requirement and how to comply, including specific directions for compliance at |
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120 | 120 | | 90chain restaurants’ physical locations and for menus on the internet. |
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121 | 121 | | 91 (f) Reporting Requirement. Once every 90 days, the chain menu developer shall report to |
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122 | 122 | | 92the department the amount of added sugars in each menu item offered for sale in a covered |
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123 | 123 | | 93establishment, or that no changes to the menu information have been made since the last report. |
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124 | 124 | | 94 SECTION 3. Section 1 of Chapter 71 of the General Laws is hereby amended by adding |
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125 | 125 | | 95the following paragraph: - |
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126 | 126 | | 96 The department of elementary and secondary education shall encourage school districts |
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127 | 127 | | 97to implement instruction in media literacy skills from the third grade to the twelfth grade, and in |
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128 | 128 | | 98any of the core subjects or other subjects, to equip students with skills for accessing, analyzing, |
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129 | 129 | | 99evaluating, and creating all types of media. Instruction shall include, but not be limited to, |
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130 | 130 | | 100teaching of skills for analyzing and evaluating advertising content for food, beverages, drugs and |
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131 | 131 | | 101alcohol. |
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132 | 132 | | 102 SECTION 4. Chapter 111 of the General Laws, as so appearing, is hereby amended by |
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133 | 133 | | 103inserting after section 244 of the following section:- |
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134 | 134 | | 104 Section 245. |
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135 | 135 | | 105 (a) For the purposes of this section, the following words shall have the following |
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136 | 136 | | 106meanings: 7 of 11 |
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137 | 137 | | 107 (1) “Chain restaurant”, a restaurant or similar retail food establishment that is part of a |
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138 | 138 | | 108chain with 20 or more locations doing business under the same name and offering for sale |
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139 | 139 | | 109substantially the same menu items. |
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140 | 140 | | 110 (2) “Children’s meal” means a combination of food item or items and a beverage, sold |
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141 | 141 | | 111together at a single price, primarily intended for consumption by children. |
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142 | 142 | | 112 (b) A chain restaurant may not sell a children’s meal unless the chain restaurant offer at |
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143 | 143 | | 113least two children’s meals, or 25 percent of the children’s meals on the children’s menu, |
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144 | 144 | | 114whichever is great, containing no more than: |
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145 | 145 | | 115 (1) 550 calories; |
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146 | 146 | | 116 (2) 700 milligrams of sodium; |
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147 | 147 | | 117 (3) 15 grams of added sugars; |
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148 | 148 | | 118 (4) 10 percent of calories from saturated fat; and |
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149 | 149 | | 119 (5) 0 grams of trans fat. |
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150 | 150 | | 120 (c) A chain restaurant may not sell a children’s meal unless the chain restaurant offers at |
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151 | 151 | | 121least two children’s meals, or 25 percent of the children’s meals on the children’s menu, |
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152 | 152 | | 122whichever is greater, which include servings in the specified amounts from at least two of the |
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153 | 153 | | 123following five food groups. At least one of the two food groups must be a fruit or non-fried |
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154 | 154 | | 124vegetable. |
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155 | 155 | | 125 (1) 0.5 cup (or equivalent unit of measurement) of fruit; |
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156 | 156 | | 126 (2) 0.5 cup (or equivalent unit of measurement) of non-fried vegetable; 8 of 11 |
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157 | 157 | | 127 (3) A product that provides at least eight grams of whole grains and meets at least one of |
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158 | 158 | | 128the following criteria: |
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159 | 159 | | 129 (i) Contains at least 50 percent whole grain ingredients; or |
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160 | 160 | | 130 (ii) Lists whole grains as the first ingredient. |
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161 | 161 | | 131 (4) Meat or meat alternative, equaling at least: |
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162 | 162 | | 132 (i) one ounce meat, poultry, or seafood; |
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163 | 163 | | 133 (ii) one egg |
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164 | 164 | | 134 (iii) one fourth cup pulses (beans, peas, lentils) or soy products; |
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165 | 165 | | 135 (iv) two tablespoons nut butter; or |
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166 | 166 | | 136 (v) one ounce nuts and seeds. |
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167 | 167 | | 137 (5) 0.5 cup of nonfat or 1 percent milk or low-fat yogurt, or 1 ounce of reduced fat |
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168 | 168 | | 138cheese. Plant-based nondairy alternatives are allowed, but they must be calcium and Vitamin D |
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169 | 169 | | 139fortified. |
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170 | 170 | | 140 For purposes of this subsection, all juices, including 100 percent fruit or vegetable juice, |
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171 | 171 | | 141condiments, and spreads shall not be considered fruits or vegetables and shall not be used as a |
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172 | 172 | | 142fruit or vegetable substitute. |
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173 | 173 | | 143 (d) A chain restaurant may not offer a children’s meal with a beverage unless that |
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174 | 174 | | 144beverage is one of the following: |
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175 | 175 | | 145 (1) Water with no added natural or artificial sweeteners; 9 of 11 |
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176 | 176 | | 146 (2) Unflavored nonfat or low-fat milk with no added natural or artificial sweeteners; |
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177 | 177 | | 147 (3) Non-dairy milk alternative that is nutritionally similar to cow’s milk with no added or |
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178 | 178 | | 148artificial sweeteners; or |
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179 | 179 | | 149 (4) 100 percent fruit or vegetable juice, with no added natural or artificial sweeteners, in a |
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180 | 180 | | 150serving size of no more than 6 ounces. |
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181 | 181 | | 151 (e) Nothing in this section prohibits a chain restaurant from selling, or a customer from |
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182 | 182 | | 152purchasing a children’s meal that is not a children’s meal offered pursuant to subsection (c) or a |
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183 | 183 | | 153default beverage offered pursuant to subsection (d). |
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184 | 184 | | 154 (f) The department of public health and local boards of health acting under the |
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185 | 185 | | 155supervision of the department of public health shall implement, administer, and enforce this |
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186 | 186 | | 156statue. The department of public health is hereby authorized to issue all rules and regulations |
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187 | 187 | | 157consistent with this statue and shall have all necessary powers to carry out the purpose of this |
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188 | 188 | | 158statue. |
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189 | 189 | | 159 (g) Within 30 days of the effective date of this statue, or any amendments thereto, the |
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190 | 190 | | 160department of public health shall send a copy of the statue or any such amendment and the |
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191 | 191 | | 161written information resources created in accordance with subsection (g) below to all chain |
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192 | 192 | | 162restaurants. |
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193 | 193 | | 163 (h) Within 9 months of the effective date of this statute, the department of public health |
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194 | 194 | | 164shall develop an annual report form and shall send a copy of such form to all chain restaurants. |
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195 | 195 | | 165Within 30 days of any amendment to the annual report form, the department of health shall send |
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196 | 196 | | 166a copy of such form to all chain restaurants. 10 of 11 |
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197 | 197 | | 167 (i) The department of public health shall create a written informational resource in |
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198 | 198 | | 168English and Spanish summarizing the requirements of this statue. |
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199 | 199 | | 169 (j) All chain restaurants shall report annually to the department of public health whether |
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200 | 200 | | 170they offer children’s meals and if so, that they understand their obligations under this section. |
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201 | 201 | | 171Such reporting must be done on a form prescribed by the department and must be signed by a |
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202 | 202 | | 172responsible agent or officer of the chain restaurant in order to confirm that the information |
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203 | 203 | | 173provided on the form is accurate and complete. Failure to comply with this subsection shall |
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204 | 204 | | 174constitute a violation of this section. |
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205 | 205 | | 175 (k) Restaurant that violates the provisions of this section for every 6 months shall be |
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206 | 206 | | 176subject to a civil penalty of not more than $250 per day for each location not in compliance. |
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207 | 207 | | 177 SECTION 5. (a) Section 330 of chapter 94 of the General Laws shall take effect 2 years |
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208 | 208 | | 178after the enactment of this act. |
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209 | 209 | | 179 (b) Pursuant to subsection (b) of section 2 of this act, the department of public health |
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210 | 210 | | 180shall promulgate regulations designating an icon with accompanying text that shall be displayed |
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211 | 211 | | 181next to or directly under the name of any standard menu item that exceeds the daily value for |
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212 | 212 | | 182added sugars or immediately adjacent to each self-serve dispensing point and shall publish its |
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213 | 213 | | 183initial guidance on compliance with the added sugars warning icon requirement of said section |
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214 | 214 | | 184330 no later than 1 year after the enactment of this act. |
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215 | 215 | | 185 (c) No later than 4 years after the enactment of this act, the department of public health |
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216 | 216 | | 186shall issue a report reviewing evidence of the law's impact on menu item reformulation and |
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217 | 217 | | 187consumer behavior and recommending additional nutrients that should be considered for menu 11 of 11 |
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218 | 218 | | 188warning icons. The report shall be provided to the joint committee on public health and shall be |
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219 | 219 | | 189posted on the public internet site of the department. |
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