Michigan 2025-2026 Regular Session

Michigan Senate Bill SB0353

Introduced
6/4/25  

Caption

Consumer protection: solicitations; unfair trade practices; revise practices relating to deceptive telephone solicitations. Amends sec. 3 of 1976 PA 331 (MCL 445.903). TIE BAR WITH: SB 0351'25

Impact

The impact of SB 353 on state laws includes an expansion of consumer rights and protections against deceptive practices. By clarifying and formalizing definitions of what constitutes unfair methods of trade, the bill seeks to provide a clearer legal framework for prosecuting fraudulent activities. For example, it prohibits misleading claims about goods or services, which could significantly affect how businesses conduct advertising and sales strategies. This change is intended to foster a safer marketplace where consumers can have greater confidence in the claims made by sellers.

Summary

Senate Bill 353 amends the Michigan Consumer Protection Act (1976 PA 331) by refining definitions associated with unfair, unconscionable, or deceptive practices in trade or commerce. The bill specifies various acts deemed unlawful, such as causing confusion regarding the source or approval of goods, using misleading representations about product quality, and making false claims about the need for repair services. Additionally, it addresses actions that mislead consumers regarding the legal rights and obligations within transactions, thereby strengthening protection for consumers against fraudulent practices.

Contention

However, there are notable points of contention surrounding the bill, particularly regarding how it balances the interests of consumers and businesses. Critics may argue that the expanded definitions and restrictions could burden business operations, particularly small businesses that may struggle to comply with additional regulations. There are also concerns surrounding consumer identity verification practices detailed in the bill, including stipulations about requiring Social Security numbers for transactions, which some advocates say could create privacy risks or discourage consumer participation in certain transactions.

Companion Bills

No companion bills found.

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