New Jersey 2022-2023 Regular Session

New Jersey Assembly Bill A1545

Introduced
1/11/22  
Refer
1/11/22  

Caption

Requires telemarketers to provide name, mailing address, and telephone number of person on whose behalf call is made.

Impact

If enacted, this bill would amend P.L. 2003, c.76, enhancing privacy protection for consumers by ensuring that they are aware of who is contacting them and under what pretense. Telemarketers would be mandated to inform consumers of their identity and intentions before proceeding with sales calls. The intention behind this measure is to lessen the annoyance and potential harassment associated with unsolicited telemarketing calls, aligning consumer rights with the current technological landscape.

Summary

A1545 is a bill that focuses on regulating telemarketing practices in the State of New Jersey. The bill requires telemarketers to provide important identifying information about themselves and the person on whose behalf they are calling. This information must be disclosed within the first 30 seconds of the call, including the telemarketer's name and contact details. Furthermore, the bill outlines restrictions on making unsolicited calls to customers listed on the state’s no telemarketing call list, with specific conditions regarding how long after a number is added to the list telemarketers can still connect calls.

Sentiment

The sentiment surrounding A1545 appears largely positive among consumer advocacy groups who argue that it enhances consumer rights and improves transparency in telemarketing. Supporters feel that the bill effectively addresses long-standing public demands for tougher regulations on telemarketers. However, there may also be concerns from the telemarketing industry regarding compliance costs and operational adjustments required to meet the new regulations.

Contention

While the bill has garnered support for its consumer-friendly provisions, some concern persists within the telemarketing sector about the practicality and implications of the additional disclosure requirements. Critics within the industry may argue that such requirements could hinder legitimate marketing efforts and lead to unintended consequences such as fewer consumer services or innovating in how they communicate with clients. The discussions surrounding A1545 highlight the tension between consumer rights and business interests.

Companion Bills

NJ S921

Same As Requires telemarketers to provide name, mailing address, and telephone number of person on whose behalf call is made.

Similar Bills

NJ A2635

Requires telemarketers making sales calls to display their name and telephone number on any caller identification service.

NJ A1034

Requires telemarketers making sales calls to display their name and telephone number on any caller identification service.

NJ A550

Requires telecommunications service providers to provide call mitigation technology to subscribers.

NJ A1437

Requires telecommunications service providers to provide call mitigation technology to subscribers.

NJ A3783

Prohibits certain caller identification service manipulation and provides additional penalty.

NJ A2776

Requires telemarketers making sales calls to display their name and telephone number on any caller identification service; prohibits certain caller identification service manipulation and provides additional penalty.

NJ S1237

Requires telemarketers making sales calls to display their name and telephone number on any caller identification service.

NJ S921

Requires telemarketers to provide name, mailing address, and telephone number of person on whose behalf call is made.