New Jersey Assembly Bill A5962

New Jersey 2024-2025 Regular Session

• Introduced: 7/24/25
• Refer: 7/24/25

Caption

Provides criminal and civil penalties for predatory marketing of fentanyl to minors.

Impact

Under A5962, the legal consequences for predatory marketing of fentanyl are significant. The bill designates this activity as a first-degree crime, which traditionally incurs a punishment ranging from 10 to 20 years in imprisonment; however, it elevates this term to a mandatory 30 years, with the possibility of life imprisonment under specific circumstances. Additionally, the legislation modifies existing laws such as the 'Drug Dealer Liability Act' to enable minors or individuals adversely affected by accidental fentanyl exposure to pursue civil actions for damages against those responsible for the marketing efforts.

Summary

Assembly Bill A5962 aims to tackle the alarming issue of fentanyl predatory marketing targeted towards minors. The bill introduces a framework of criminal and civil penalties for those involved in the manufacturing, distributing, or dispensing of fentanyl that appeals to minors through various deceptive marketing methods. This includes products that are visually or conceptually attractive to younger audiences, such as those resembling candy or popular characters. By creating these stringent prohibitions, the bill expresses a commitment to protect minors from the dangers of such substances and marketing tactics.

Contention

While A5962 is framed as a necessary step to curb the exploitation of minors, it is likely to stir debate regarding the extent of its impact on individual freedoms and local businesses. Advocacy groups may argue that the bill imposes overly harsh penalties that could disproportionately affect non-violent offenders and stir challenges regarding the legal thresholds established for convicting individuals under its terms. Moreover, the rebuttable presumption created indicates a shift in burden of proof which may raise constitutional concerns around due process.