Revises provisions relating to the processing of certain data. (BDR 52-505)
The bill modifies existing state laws by introducing strict regulations for the collection and processing of children's personal data. Specifically, it bans targeted advertising directed at children and restricts the sale of their data. By requiring companies to conduct data protection assessments, the bill aims to elevate the protection of children's privacy online. This new legislation intends not only to enhance data security but also to help parents take control over the data collected from their children.
Senate Bill No. 63 addresses the processing and protection of personal data, particularly that of children under the age of 13. It establishes requirements for online service providers regarding the handling of de-identified data and sets forth limitations on processing personal data belonging to minors. The bill mandates that controllers obtain verifiable consent from a child's parents or legal guardians prior to processing their data, aligning with the federal Children’s Online Privacy Protection Act.
Despite its intent to fortify data protection for children, the bill is not without contention. Critics argue that additional regulatory burdens may hinder innovation and efficient service delivery by online platforms, particularly smaller entities that struggle to comply with such extensive requirements. Conversely, supporters emphasize the necessity of safeguarding children's data in an increasingly digital world to prevent exploitation and misuse. The balance between privacy rights and entrepreneurial freedom remains a topic of significant debate.