Tennessee House Bill HB2615

Tennessee 2023-2024 Regular Session

• Introduced: 1/31/24
• Refer: 2/5/24

Caption

AN ACT to amend Tennessee Code Annotated, Title 4; Title 47 and Title 65, Chapter 4, relative to the "Motor Vehicle Consumer Privacy Act of 2024."

Impact

If enacted, HB2615 will have significant implications for state laws governing data privacy and consumer rights related to automobile purchases. It will require manufacturers to obtain explicit consent from consumers before collecting or sharing their personal data and will restrict data usage to only what is necessary for operating vehicle systems. The bill also establishes penalties for violations, which can include fines and legal actions initiated by the Attorney General, thereby reinforcing consumer protections against unauthorized data sales.

Summary

House Bill 2615, titled the 'Motor Vehicle Consumer Privacy Act of 2024', aims to enhance consumer privacy protections for purchasers of new motor vehicles in Tennessee. The bill mandates the establishment of a database managed by the Tennessee Public Utility Commission, which will compile the names and contact information of consumers who object to the use of their personal data by motor vehicle manufacturers. This database is intended to be operational by January 1, 2025, and requires manufacturers to inform consumers of their rights regarding personal data usage.

Sentiment

The general sentiment surrounding the bill appears to be cautious approval among consumer advocacy groups, who see it as a necessary measure to protect consumer privacy amid growing concerns over data misuse by corporations. Manufacturers may express reservations about the regulatory burden and operational challenges associated with compliance. Overall, there is a push for greater accountability in how personal data is handled, reflecting a broader societal demand for privacy in the digital age.

Contention

Notably, points of contention focus on the balance between consumer protection and the administrative burdens placed on vehicle manufacturers. Critics may argue that such regulations could increase costs for manufacturers and ultimately consumers, while supporters emphasize the importance of protecting individual privacy rights. This ongoing debate reflects larger national discussions about data privacy and corporate responsibility, highlighting the challenge of keeping legislation effective in the face of rapidly evolving technology.