Texas 2015 - 84th Regular

Texas House Bill HB3684 Compare Versions

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11 By: Geren H.B. No. 3684
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44 A BILL TO BE ENTITLED
55 AN ACT
66 relating to political advertising.
77 BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF TEXAS:
88 SECTION 1. Section 255.001, Election Code, is amended by
99 amending Subsections (a) and (d) and adding Subsections (a-1) and
1010 (a-2) to read as follows:
1111 (a) A person may not knowingly cause to be published,
1212 distributed, or broadcast political advertising containing express
1313 advocacy that does not include [indicate] in the advertising:
1414 (1) an indication that it is political advertising;
1515 [and]
1616 (2) the full name of:
1717 (A) the person who paid for the political
1818 advertising;
1919 (B) the political committee authorizing the
2020 political advertising; or
2121 (C) the candidate or specific-purpose committee
2222 supporting the candidate, if the political advertising is
2323 authorized by the candidate;
2424 (3) if the political advertising is authorized by the
2525 candidate:
2626 (A) for advertising transmitted through radio,
2727 an audio statement made by the candidate that identifies the
2828 candidate and states that the candidate has approved the
2929 communication; and
3030 (B) for advertising transmitted through
3131 television:
3232 (i) a clearly identifiable photographic or
3333 similar image of the candidate; and
3434 (ii) a statement in writing identifying the
3535 candidate and stating that the candidate has approved the
3636 communication that appears:
3737 (a) at the end of the communication
3838 for not less than four seconds; and
3939 (b) in letters that are at least four
4040 percent of the vertical screen height; and
4141 (4) if the political advertising is not authorized by
4242 the candidate:
4343 (A) for advertising transmitted through radio,
4444 an audio statement of the name of the person who paid for the
4545 advertising, made by an individual named in the statement or by a
4646 representative of a person named in the statement who is not an
4747 individual; and
4848 (B) for advertising transmitted through
4949 television, a written statement that contains the name of the
5050 person who paid for the advertising and that appears:
5151 (i) at the end of the communication for not
5252 less than four seconds; and
5353 (ii) in letters that are at least four
5454 percent of the vertical screen height.
5555 (a-1) An Internet website containing political advertising
5656 must contain the disclosure required by this section on each page of
5757 the website containing the political advertising. The disclosure
5858 must appear:
5959 (1) in a printed box set apart from the rest of the
6060 contents of the page;
6161 (2) in a font size that is at least 12 pixels; and
6262 (3) in black text on a white background or in a text
6363 color so that the degree of contrast between the background color
6464 and the disclosure text color is at least as great as the degree of
6565 contrast between the background color and the color of the largest
6666 text on the page.
6767 (a-2) If political advertising appears on a social media
6868 website, a disclosure that complies with Subsection (a-1) must
6969 appear on the appropriate social media profile page. If political
7070 advertising on an Internet website, including a social media
7171 profile page, is too small to include the disclosure in a manner
7272 that complies with Subsection (a-1), the disclosure satisfies the
7373 requirements of Subsection (a-1) if the disclosure links to another
7474 Internet website page that displays the full disclosure and is
7575 operational and freely accessible during the time the advertisement
7676 is visible. Internet advertising that is too small to include a
7777 disclosure complying with Subsection (a-1) includes an
7878 advertisement classified as a micro bar or button according to
7979 applicable advertising standards, an advertisement that has 200 or
8080 fewer characters, and a graphic or picture link in which including
8181 the disclosure is not reasonably practical because of the size of
8282 the graphic or picture link.
8383 (d) This section does not apply to:
8484 (1) tickets or invitations to political fund-raising
8585 events;
8686 (2) campaign buttons, pins, hats, or similar campaign
8787 materials; [or]
8888 (3) circulars or flyers that cost in the aggregate
8989 less than $500 to publish and distribute; or
9090 (4) political advertising distributed by sending a
9191 text message using a mobile communications service.
9292 SECTION 2. This Act takes effect September 1, 2015.