Texas 2019 - 86th Regular

Texas Senate Bill SB1189 Compare Versions

OldNewDifferences
1-S.B. No. 1189
1+By: Buckingham, et al. S.B. No. 1189
2+ (Capriglione)
23
34
5+ A BILL TO BE ENTITLED
46 AN ACT
57 relating to certain deceptive advertising of legal services.
68 BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF TEXAS:
79 SECTION 1. Chapter 81, Government Code, is amended by
810 adding Subchapter J to read as follows:
911 SUBCHAPTER J. DECEPTIVE ADVERTISING PRACTICES
1012 Sec. 81.151. APPLICABILITY. (a) This subchapter applies
1113 only to a television advertisement that promotes a person's
1214 provision of legal services or solicits clients to receive legal
1315 services.
1416 (b) This subchapter does not apply to an advertisement by a
1517 federal, state, or local government entity.
1618 Sec. 81.152. PROHIBITED ADVERTISING. An advertisement for
1719 legal services may not:
1820 (1) present the advertisement as a "medical alert,"
19- "health alert," "drug alert," "public service announcement," or
20- substantially similar phrase that suggests to a reasonable viewer
21- the advertisement is offering professional, medical, or government
22- agency advice about medications or medical devices rather than
23- legal services;
21+ "health alert," "consumer alert," "drug alert," "public service
22+ announcement," or substantially similar phrase that suggests to a
23+ reasonable viewer the advertisement is offering professional,
24+ medical, or government agency advice about medications or medical
25+ devices rather than legal services;
2426 (2) display the logo of a federal or state government
2527 agency in a manner that suggests to a reasonable viewer the
2628 advertisement is presented by a federal or state government agency
2729 or by an entity approved by or affiliated with a federal or state
2830 government agency; or
2931 (3) use the term "recall" when referring to a product
3032 that has not been recalled by a government agency or through an
3133 agreement between a manufacturer and government agency.
3234 Sec. 81.153. REQUIRED WARNINGS AND DISCLOSURES. (a) An
3335 advertisement for legal services must state, both verbally and
3436 visually:
3537 (1) at the beginning of the advertisement, "This is a
3638 paid advertisement for legal services.";
3739 (2) the identity of the sponsor of the advertisement;
3840 and
3941 (3) either:
4042 (A) the identity of the attorney or law firm
4143 primarily responsible for providing solicited legal services to a
4244 person who engages the attorney or law firm in response to the
4345 advertisement; or
4446 (B) the manner in which a responding person's
4547 case is referred to an attorney or law firm if the sponsor of the
4648 advertisement is not legally authorized to provide legal services
4749 to clients.
4850 (b) An advertisement for legal services soliciting clients
4951 who may allege an injury from a prescription drug approved by the
5052 United States Food and Drug Administration must include a verbal
5153 and visual statement: "Do not stop taking a prescribed medication
5254 without first consulting a physician."
5355 Sec. 81.154. FORM OF REQUIRED WARNINGS AND DISCLOSURES;
5456 COURT FINDINGS. (a) A visual statement required by this
5557 subchapter to appear in an advertisement must be presented clearly,
5658 conspicuously, and for a sufficient length of time for a viewer to
5759 see and read the statement.
5860 (b) A court may not find that a visual statement in an
5961 advertisement is noncompliant with Subsection (a) if the statement
6062 is presented in the same size and style of font and for the same
6163 duration as a visual reference to the telephone number or Internet
6264 website of the entity a responding person contacts for the legal
6365 services offered or discussed in the advertisement.
6466 (c) A verbal statement required by this subchapter to appear
6567 in an advertisement must be audible, intelligible, and presented
6668 with equal prominence as the other parts of the advertisement.
6769 (d) A court may not find that a verbal statement in an
6870 advertisement is noncompliant with Subsection (c) if the statement
6971 is made at approximately the same volume and uses approximately the
7072 same number of words per minute as the voice-over of longest
7173 duration in the advertisement other than information required by
7274 this subchapter.
7375 Sec. 81.155. ENFORCEMENT; PRIVATE CAUSE OF ACTION NOT
7476 CREATED. (a) A violation of this subchapter is a deceptive act or
7577 practice actionable under Subchapter E, Chapter 17, Business &
76- Commerce Code, solely as an enforcement action by the consumer
77- protection division of the attorney general's office or by a
78+ Commerce Code, and may be enforced by the attorney general or a
7879 district or county attorney as provided by that subchapter. All
7980 remedies available under that subchapter are available for a
8081 violation of this subchapter.
8182 (b) This subchapter does not create a private cause of
8283 action.
83- (c) Notwithstanding Subsection (a), if the advertising
84- review committee of the State Bar of Texas reviews, in accordance
85- with the committee's procedures, an advertisement for compliance
86- with this subchapter before the first dissemination of the
87- advertisement and the committee informs the sponsor of the
88- advertisement that the advertisement is in compliance with this
89- subchapter and the applicable advertising standards in the Texas
90- Disciplinary Rules of Professional Conduct, the consumer
91- protection division of the attorney general's office or a district
92- or county attorney may not pursue an action under Subsection (a)
93- unless:
94- (1) the consumer protection division or the district
95- or county attorney demanded that the sponsor of the advertisement
96- cease further dissemination of the advertisement;
97- (2) the sponsor of the advertisement is given a
98- reasonable amount of time to ensure the advertisement is withdrawn
99- from dissemination to the public; and
100- (3) the sponsor of the advertisement fails to ensure
101- the advertisement is withdrawn from dissemination to the public
102- within the time provided.
10384 Sec. 81.156. CONSTRUCTION OF SUBCHAPTER. This subchapter
10485 may not be construed to limit or otherwise affect the authority of
10586 the Supreme Court of Texas to regulate the practice of law, enforce
10687 the Texas Disciplinary Rules of Professional Conduct, or discipline
10788 persons admitted to the state bar.
10889 SECTION 2. The change in law made by this Act applies only
10990 to an advertisement that is presented on or after the effective date
11091 of this Act. An advertisement presented before the effective date
11192 of this Act is governed by the law in effect immediately before the
11293 effective date of this Act, and that law is continued in effect for
11394 that purpose.
11495 SECTION 3. This Act takes effect September 1, 2019.
115- ______________________________ ______________________________
116- President of the Senate Speaker of the House
117- I hereby certify that S.B. No. 1189 passed the Senate on
118- April 11, 2019, by the following vote: Yeas 20, Nays 10; and that
119- the Senate concurred in House amendment on May 21, 2019, by the
120- following vote: Yeas 31, Nays 0.
121- ______________________________
122- Secretary of the Senate
123- I hereby certify that S.B. No. 1189 passed the House, with
124- amendment, on May 16, 2019, by the following vote: Yeas 112,
125- Nays 21, two present not voting.
126- ______________________________
127- Chief Clerk of the House
128- Approved:
129- ______________________________
130- Date
131- ______________________________
132- Governor