AN ACT to amend Tennessee Code Annotated, Title 2, Chapter 19, Part 1, relative to political campaigns.
The implementation of HB2185 is expected to have a significant effect on the political landscape in Tennessee by increasing transparency in political advertising and potentially diminishing the influence of misleading media. It stipulates that political advertisements must clearly indicate AI generation, which aims to protect voters from deception based on technologically manipulated media. This could foster a more informed electorate, as voters will be aware of the nature of the content they are engaging with in election cycles.
House Bill 2185 is designed to amend Tennessee Code Annotated, Title 2, Chapter 19, Part 1, regarding the regulation of political campaigns. A central focus of this bill is the requirement for transparency concerning the use of artificial intelligence (AI) in political advertisements. The bill mandates that any political advertisement that incorporates AI-generated content must include a clearly visible statement indicating this reliance on AI, thereby providing voters with knowledge of the authenticity of the media they are exposed to in the political campaigning process.
Despite its protective intentions, some potential points of contention could arise from the enforcement of these requirements. The bill defines 'materially deceptive media' and sets forth significant regulations regarding its distribution, including prohibiting distribution if there is intent to deceive or influence voters. Opponents may argue that the definitions are subjectively interpreted, which could lead to disputes and challenges regarding what constitutes deception. Moreover, the bill's enforcement measures—classified as a Class C misdemeanor—could attract criticism for the potential overreach in regulating free speech within political discourse.