Wisconsin Assembly Bill AB241

Wisconsin 2023-2024 Regular Session

• Introduced: 4/28/23
• Refer: 4/28/23
• Report Pass: 1/16/24
• Refer: 1/16/24
• Failed: 4/15/24

Caption

Regulation of tanning facilities. (FE)

Impact

The bill requires tanning facilities to take greater responsibility in protecting their customers, particularly minors. Under the new regulations, no customers under the age of 16 are allowed to use tanning devices, and those aged 16 or 17 must obtain written consent from a parent or guardian. This change aims to mitigate health risks associated with tanning among younger individuals, who may be more susceptible to adverse effects like skin cancer due to UV exposure.

Summary

Assembly Bill 241 aims to enhance the regulation of tanning facilities in Wisconsin by implementing stricter guidelines on advertising, customer eligibility, and safety signage. One of the significant changes is the amendment of existing laws to disallow tanning facilities from advertising any claims that their devices are safe or free from risk. Additionally, promotional materials can only claim that a tanning device is for cosmetic use, reflecting growing health concerns about tanning.

Contention

Some industry stakeholders are likely to express concern over the advertising restrictions imposed by AB241. Tanning facilities may feel that these regulations could severely impact their ability to attract customers and operate effectively. While the bill prioritizes public health, especially concerning vulnerable demographics, opponents may argue that such measures could unduly constrain their business operations.