Wisconsin Assembly Bill AB231

Wisconsin 2025-2026 Regular Session

• Introduced: 5/2/25
• Refer: 5/2/25
• Report Pass: 5/29/25
• Refer: 5/29/25

Caption

Creating a tax credit for expenses related to film production services and for capital investments made by a film production company, granting rule-making authority, and making an appropriation. (FE)

Impact

The proposed tax credits will allow film production companies to offset significant portions of their expenses directly related to producing films in the state. Specifically, the bill sets a cap of up to $10 million in total annual credits, and individual claims are limited based on the salaries of employees and production costs. This measure is anticipated to generate additional employment opportunities for residents while fostering the growth of the local film industry.

Summary

Assembly Bill 231 introduces income and franchise tax credits designed to stimulate the film production industry in the state. The bill establishes a State Film Office under the Department of Tourism to oversee the accreditation process for film productions, allowing companies to claim a credit amounting to 30% of eligible salaries, wages, and production expenditures incurred within the state. This initiative is aimed at attracting more film projects and encouraging local job creation in the filmmaking sector, ultimately contributing to the state’s economic development.

Contention

However, the bill has prompted discussions regarding its fiscal implications and the management of tax revenue. Legislators and analysts are concerned about the potential for misuse of credits or inadequate oversight in the allocation process. Critics argue that while supporting the film industry is vital, it must be balanced with fiscal responsibility and the need for accountability in how taxpayer money is spent and incentives are given.