Texas 2013 - 83rd Regular

Texas House Bill HB1398 Compare Versions

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11 83R22754 ATP-F
22 By: Murphy H.B. No. 1398
33 Substitute the following for H.B. No. 1398:
44 By: Morrison C.S.H.B. No. 1398
55
66
77 A BILL TO BE ENTITLED
88 AN ACT
99 relating to required disclosures on political advertising.
1010 BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF TEXAS:
1111 SECTION 1. Section 255.001, Election Code, is amended by
1212 amending Subsection (a) and adding Subsections (a-1), (a-2), (a-3),
1313 (a-4), (a-5), and (a-6) to read as follows:
1414 (a) A person may not knowingly cause to be published,
1515 distributed, or broadcast political advertising containing express
1616 advocacy that does not include [indicate] in the advertising:
1717 (1) an indication that it is political advertising;
1818 [and]
1919 (2) the full name of:
2020 (A) the person who paid for the political
2121 advertising;
2222 (B) the political committee authorizing the
2323 political advertising; or
2424 (C) the candidate or specific-purpose committee
2525 supporting the candidate, if the political advertising is
2626 authorized by the candidate;
2727 (3) if the political advertising is authorized by the
2828 candidate:
2929 (A) for advertising transmitted through radio or
3030 television, an audio statement made by the candidate that
3131 identifies the candidate and states that the candidate has approved
3232 the communication; and
3333 (B) for advertising transmitted through
3434 television:
3535 (i) an unobscured, full-screen view of the
3636 candidate making the audio statement or a clearly identifiable
3737 photographic or similar image of the candidate accompanying the
3838 audio statement; and
3939 (ii) a statement in writing identifying the
4040 candidate and stating that the candidate has approved the
4141 communication that appears:
4242 (a) at the end of the communication
4343 for not less than four seconds; and
4444 (b) in letters that are at least four
4545 percent of the vertical screen height; and
4646 (4) if the political advertising is not authorized by
4747 the candidate:
4848 (A) for advertising transmitted through radio or
4949 television, an audio statement of the name of the person who paid
5050 for the advertising, made by an individual named in the statement or
5151 by a representative of a person named in the statement who is not an
5252 individual; and
5353 (B) for advertising transmitted through
5454 television, a written statement that contains the name of the
5555 person who paid for the advertising and that appears:
5656 (i) at the end of the communication for not
5757 less than four seconds; and
5858 (ii) in letters that are at least four
5959 percent of the vertical screen height.
6060 (a-1) A disclosure required by this section must be
6161 presented in a clear and conspicuous manner, to give the reader,
6262 observer, or listener adequate notice of the political committee or
6363 other person who authorized and, as applicable, paid for the
6464 communication. A disclosure is not clear and conspicuous if it is
6565 difficult to read, observe, or hear or if the placement is easily
6666 overlooked.
6767 (a-2) A photographic or similar image complies with
6868 Subsection (a)(3)(B)(i) only if the image of the candidate is at
6969 least 80 percent of the vertical screen height.
7070 (a-3) A written disclosure satisfies the requirements of
7171 Subsection (a-1) only if it:
7272 (1) is clearly readable;
7373 (2) is printed:
7474 (A) in black text on a white background or is
7575 printed so that the degree of contrast between the background color
7676 and the disclosure text color is at least as great as the degree of
7777 contrast between the background color and the color of the largest
7878 text in the communication; and
7979 (B) within a printed box set apart from the rest
8080 of the contents of the communication;
8181 (3) appears within the advertising, and appears on the
8282 same side as all other printing on advertising that without the
8383 disclosure would be one-sided; and
8484 (4) is of sufficient type size to be clearly readable
8585 and:
8686 (A) if the advertising measures not more than 24
8787 inches by 36 inches, is in at least 12-point type; and
8888 (B) if the advertising appears on an Internet
8989 website, is at least 12 pixels.
9090 (a-4) If political advertising appears on a social media
9191 website, a written disclosure that complies with Subsection (a-1)
9292 and this subsection must appear on the appropriate social media
9393 profile page. If political advertising on an Internet website is
9494 too small to include the written disclosure in a manner that
9595 complies with Subsection (a-1), a written disclosure appearing on
9696 political advertising on an Internet website, including a social
9797 media profile page, satisfies the requirements of Subsection (a-1)
9898 if the disclosure links to another Internet website page that
9999 displays the full disclosure statement and is operational and
100100 freely accessible during the time the advertisement is visible.
101101 Internet advertising that is too small to include a written
102102 disclosure complying with Subsection (a-1) includes an
103103 advertisement classified as a micro bar or button according to
104104 applicable advertising standards, an advertisement that has 200 or
105105 fewer characters, and a graphic or picture link in which including
106106 the disclosure is not reasonably practical because of the size of
107107 the graphic or picture link.
108108 (a-5) Any political advertising included in a group of
109109 materials that, if distributed separately, would require a
110110 disclosure under this section must separately include the required
111111 disclosure.
112112 (a-6) Subsection (a) does not apply to political
113113 advertising distributed by sending a text message using a mobile
114114 communications service.
115115 SECTION 2. This Act takes effect September 1, 2013.