California Senate Bill SB185

California 2019-2020 Regular Session

• Introduced: 1/30/19
• Refer: 2/6/19
• Refer: 3/13/19
• Report Pass: 3/25/19
• Refer: 3/25/19
• Report Pass: 4/2/19
• Refer: 4/2/19
• Report Pass: 5/16/19
• Engrossed: 5/22/19
• Refer: 6/6/19
• Refer: 6/10/19
• Report Pass: 6/18/19
• Refer: 6/18/19
• Report Pass: 7/3/19
• Refer: 7/3/19
• Refer: 8/12/19
• Report Pass: 8/14/19
• Enrolled: 9/11/19
• Chaptered: 10/12/19
• Passed: 10/12/19

Caption

Cannabis: marketing.

Impact

The amendment addresses the management of cannabis marketing by ensuring that products cannot be claimed to be produced in a specific California county unless they are indeed sourced from that county. This strengthens the existing law under the Control, Regulate and Tax Adult Use of Marijuana Act (AUMA) and the Medicinal and Adult-Use Cannabis Regulation and Safety Act (MAUCRSA). Provisions of this bill aim to reduce misleading representations about cannabis sources and enhance standards among licensed cultivators.

Summary

Senate Bill 185, enacted in October 2019, amends Sections 26001 and 26063 of California's Business and Professions Code relating to cannabis marketing. The bill seeks to enhance consumer protection by enforcing stricter regulations regarding how cannabis products are marketed and labeled, particularly concerning their geographical origins. It adopts the term 'appellations of origin' to align with existing California law and improves the definitions surrounding cannabis-related products, ensuring that descriptions of cannabis origins are accurate and truthful.

Sentiment

Overall, the sentiment around SB 185 has been positive among supporters who see it as a critical step towards ensuring accountability and transparency in the cannabis industry. Proponents argue that by enforcing accurate marketing practices, consumers are better protected, and the integrity of California-grown cannabis is upheld. However, some concerns have been raised about the additional burdens this may place on cultivators, especially smaller operations that might find compliance more challenging.

Contention

Notably, the bill's provisions relating to 'appellations of origin' and definitions of cannabis types could lead to disputes over labeling practices. While the intention is to prevent misleading claims, disagreements may arise concerning how cultivators designate their products. The bill clarifies and broadens existing definitions, but the implications for growers and how they communicate the origin and quality of their products may lead to further dialogue within the industry.